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Clair McKinney-Williams
Footwear & Accessory Designer
Poetic Licence SS19
Inspired by tropical vintage and Miami beach I created the theme, colours and mood boards.
Initial sketches are shown to my creative director which then go through to CADs, tech sheets and embroidery patterns. I then work with our sample room in China to the development the prototypes and the final samples.
Once the styles are confirmed with the buying team I then work with our tech team on fit.
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https://www.irregularchoice.com/collections/poetic-licence.html
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